JSC "Poultry Production "Severnaya" always supports activities aimed at solving environmental problems. On November 19, 2020, "Severnaya" released 3125 underyearlings (young fishes) of the Ladoga whitefish into the Ladoga Lake. The release was carried out from the pier in the village of Syasstroy.
On September 26, 2020, the 35th anniversary race "Sinyavinskie Vysoty" took place in the Kirovsky district. It dedicated to the 75th anniversary of Victory in the Great Patriotic War. More than 500 people took part in the competitions. Runners competed at 4 distances: children (700 m) and adults (5 km, 10.5 km and 21 km). Competitions are traditionally held at the end of September and gaining more and more popularity every year.
In September 2020, the 29th agro-industrial exhibition-fair "Agrorus"-2020 was held in Saint Petersburg. The exhibition is held annually and is the largest platform in Russia for exchanging experience and discussing prospects for the development of the agricultural sector.